Gulf Shores is accustomed to wearing two hats. On the one hand, it’s a small, tight-knit community known for its Southern hospitality and family-friendly atmosphere. On the other, it’s home to some of the most beautiful beaches in the U.S. that attract hundreds of thousands of tourists each year. But all of this was jeopardized when Gulf Shores became one of the most affected areas of the 2010 Deepwater Horizon oil spill.
Instead of folding, however, the City of Gulf Shores saw an opportunity to tell millions of people about their community and its determination to be better than ever. Their website became one way to convey and spread that message.
